ŌURA PUSHES WEARABLE HEALTH TECH FORWARD WITH ITS NEW OURA RING 4 CERAMIC

At the Global Startup Awards, we love championing startups that redefine the boundaries of technology and human well-being. Today, we’re thrilled to celebrate a bold new chapter from ŌURA - a company that’s transforming how people understand and engage with their health.

ŌURA has unveiled the Oura Ring 4 Ceramic - a striking new edition of its world-leading smart ring that blends refined design with cutting-edge health insights, bringing powerful biometric tracking into a form that’s as stylish as fine jewelry.

DESIGN MEETS DATA IN EVERYDAY WEAR

Wearable health tech doesn’t have to hide in the background anymore. It can be beautiful, expressive, and deeply personal. That’s the vision behind the Oura Ring 4 Ceramic, crafted from high-performance zirconia ceramic for a lightweight, comfortable and durable experience that works 24/7.

Available in four new colors - Cloud, Tide, Petal, and Midnight, the Ceramic collection is designed to complement personal style while delivering the same advanced health tracking capability the Oura Ring is known for.

But this launch isn’t just about aesthetics, ŌURA is also expanding how members can integrate the ring into their lives and health journeys. The new Oura Ring 4 Charging Case makes on-the-go power effortless, while multi-ring support lets users switch between different ceramic styles on the same account with seamless continuity.

DEEPER HEALTH INSIGHTS, PERSONALIZED AND ACTIONABLE

What truly sets this announcement apart is how ŌURA is broadening the impact of its technology beyond passive tracking. The introduction of Oura Health Panels enables members to link lab biomarkers directly with the ring’s continuous data, combining clinical results with real-time insights in the Oura App.

This integration opens up new possibilities for personalized health understanding, from sleep and activity patterns to readiness and metabolic trends, and supports members in making informed choices about their daily lives.

WHY THIS LAUNCH MATTERS

This launch signals more than a product refresh - it reflects a fundamental evolution in wearable health tech:

• Personalization as a priority.
  By offering device choices that resonate with users’ style and lifestyle, ŌURA moves wearables from functional accessories to meaningful extensions of identity.

• Integration of clinical and lifestyle data.
  Bringing lab-level biomarkers into everyday insight transforms how users understand their long-term health and habits, making preventive care more approachable.

• Design that elevates adoption.
  When health tech looks and feels good, more people are likely to use it consistently, which is a crucial factor for long-term impact.

A WIN FOR HEALTH INNOVATION AND USER-CENTRIC TECH

ŌURA’s journey from a sleep-tracking wearable to a comprehensive health platform underscores what our GSA network stands for: purposeful innovation that improves everyday lives. The Oura Ring 4 Ceramic is not just a device, it’s a vision of how health awareness and self-expression can go hand-in-hand.

This is the kind of milestone that inspires founders across the GSA community and shows how technology, design, and personal empowerment can converge to shape the future of wellbeing.

ABOUT THE GLOBAL STARTUP AWARDS

The Global Startup Awards discovers, supports, and celebrates visionary entrepreneurs and high-growth startups worldwide. Through competitions, community features, and storytelling, GSA helps founders connect, share insights, and accelerate their ventures.

Stay tuned for more inspiring stories from the GSA community. There’s much more innovation ahead.

🔗 Read more here.